Privacy Policy

Last Updated: October 16, 2025

Introduction

Welcome to Datalily. We are a content marketing and market research studio committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or use our services.

Information We Collect

Information You Provide to Us

We collect information that you voluntarily provide when you:

  • Fill out contact forms or request information about our services
  • Subscribe to our newsletters or marketing communications
  • Engage with us for content marketing or market research projects
  • Communicate with us via email, phone, or other channels
  • Participate in surveys, interviews, or research studies we conduct

This information may include:

  • Name and contact information (email address, phone number, mailing address)
  • Company name and job title
  • Industry and business information
  • Project requirements and preferences
  • Communication preferences
  • Any other information you choose to provide

Information Collected Automatically

When you visit our website, we automatically collect certain information, including:

  • IP address and browser type
  • Device information and operating system
  • Pages visited and time spent on our website
  • Referring website or source
  • Click patterns and website navigation paths

We collect this information through cookies, web beacons, and similar tracking technologies.

How We Use Your Information

We use the information we collect to:

  • Provide, maintain, and improve our content marketing and market research services
  • Respond to your inquiries and communicate with you about our services
  • Send newsletters, updates, and marketing communications (with your consent)
  • Analyze website traffic and user behavior to improve our online presence
  • Comply with legal obligations and protect our legal rights
  • Detect, prevent, and address technical issues or fraudulent activity

Legal Basis for Processing (for EU/UK visitors)

We process your personal information based on:

  • Consent: When you have given us permission to process your information
  • Legitimate Interests: When we have a legitimate business interest, such as improving our services
  • Legal Obligation: When we must comply with legal requirements

How We Share Your Information

We do not sell your personal information. We may share your information in the following circumstances:

Service Providers

We may share information with third-party service providers who assist us in operating our business, including:

  • Web hosting and cloud storage providers
  • Email marketing platforms
  • Analytics services
  • Customer relationship management (CRM) systems
  • Payment processors (with your permission)

Clients

When conducting market research or creating content on behalf of clients, we may share aggregated, anonymized data and insights as part of our deliverables. We do not share personally identifiable information without explicit consent.

Legal Requirements

We may disclose your information if required by law or in response to valid legal requests, such as:

  • Court orders or subpoenas
  • Legal processes or government investigations
  • Protection of our rights, property, or safety
  • Prevention of fraud or illegal activity

Business Transfers

In the event of a merger, acquisition, or sale of assets, your information may be transferred to the acquiring entity.

Data Security

We implement appropriate technical and organizational measures to protect your personal information, including:

  • Encryption of data in transit and at rest
  • Secure servers and regular security assessments
  • Access controls and authentication measures
  • Employee training on data protection
  • Regular backups and disaster recovery procedures

However, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.

Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required by law. Criteria for determining retention periods include:

  • The nature and sensitivity of the information
  • The purpose for which we process the information
  • Legal and regulatory requirements
  • Our legitimate business interests

Your Rights and Choices

Depending on your location, you may have certain rights regarding your personal information:

Access and Portability

You have the right to request access to the personal information we hold about you and receive a copy in a portable format.

Correction

You can request that we correct inaccurate or incomplete information.

Deletion

You can request deletion of your personal information, subject to legal and contractual obligations.

Opt-Out

You can opt out of receiving marketing communications by clicking the unsubscribe link in our emails or contacting us directly.

Cookie Preferences

You can manage your cookie preferences through your browser settings.

Do Not Track

Some browsers support a "Do Not Track" signal. Our website does not currently respond to these signals.

To exercise any of these rights, please contact us using the information provided below.

Cookies and Tracking Technologies

We use cookies and similar technologies to enhance your experience on our website. Cookies are small text files stored on your device. We use:

  • Essential Cookies: Required for website functionality
  • Analytics Cookies: Help us understand how visitors use our website
  • Marketing Cookies: Used to deliver relevant advertisements

You can control cookies through your browser settings, but disabling certain cookies may affect website functionality.

Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices of these external sites. We encourage you to review their privacy policies before providing any personal information.

Children's Privacy

Our services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If we become aware that we have collected information from a child without parental consent, we will take steps to delete that information.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any material changes by posting the new policy on this page and updating the "Last Updated" date. We encourage you to review this Privacy Policy periodically.

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Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:

Datalily
Email: hello@datalily.com
Address: 1257 Worcester Rd #1008, Framingham, Massachusetts 01701, United States of America

For EU/UK residents, you also have the right to lodge a complaint with your local data protection authority if you believe we have not handled your personal information appropriately.

This Privacy Policy is effective as of the date stated above and applies to all information collected by Datalily.

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